What motivates people to achieve, or behave in such a way that desired results occur? What has motivated me to stick with this course?
When I was in graduate school studying Organizational Development, one of the topics I researched was achievement. I remember that one of the people who researched it extensively was David McClelland. He believed that people are motivated for three reasons — a need for achievement, or NAch, the need for power, NPower, and the need for affiliation, or NAff. Definitions are:
- Need for achievement (NAch): The drive to excel, to achieve in relation to a set of standards, to strive to succeed.
- Need for power (NPower): The need to make others behave in a way that they would not have behaved otherwise.
- Need for affiliation (NAff): The desire for friendly and close interpersonal relationships.
OK — so now the link to the MKMMA. For those of you who are reading this post who are not yet participating in this program, these three needs correlate to the material in several ways.
In writing our DMP or definite major purpose document, we chose two personal pivotal needs out of seven possible ones — I chose helping others and true health. Others included leaving a legacy, spiritual growth, autonomy, liberty, and recognition of creative expression. I am about to revise the DMP but my two main personal pivotal needs will not change — at least for now. In fact, I have realized aspects of all of them in this program. McClelland may have identified some personal pivotal needs, but this program teaches you how to make them manifest in your life!
I think that an example of the need for power may have to do with transforming our lives via the lessons and by changing our “blueprint”, so that we succeed in reaching our definite major purpose in life — finally!
At dinner the other night, I saw an important message on the menu — “What do YOU want to B when you Grow Up? When I was younger and people would ask me this question, I replied that I wanted to be a librarian. Although I do love libraries and reading, that is definitely not what I want to be! If anything, this MKMMA program has helped me figure out the answer to this question and also know that there is not just one right and final answer. In fact, the answer will change and that is OK!
Using McClelland’s definition of the need for power is that we can win others to our new habits by encouraging them to enroll in the MKMMA program. Or, since giving to others is in our DMPs, perhaps our DMPs result in others realizing their dreams !!! Wow, I think I just had a light-bulb moment! By reading Og Mandino do we become the Greatest Salesman in the World? By learning how to master our emotions, realize that we are nature’s greatest miracle, etc. do we attract others to do the same so that they too may realize their destiny, or DMP? Yes.
Lastly, the need for affiliation is a strong component of the MKMMA program — both within the program by participating in the Alliances section, and, I believe, as one of its outcomes for each of us after the course is over. I know that my experience has been that my heart is 100% more open to others than at the start of the program almost six months ago. Like others, I suspect, I am almost grieving the end of it because it has had such a positive effect on my life!
Source: https://changecom.files.wordpress.com/2012/11/braden_pamela_a-_2000_-_mcclellandc2b4s_theory_of_needs.pdf